Apprenticeship as a Marketing Communications Specialist

(m/f/d)

Job Description

You can convince anyone – Marketing Communications Specialist. For years, your friends have turned to you when they need to sell something for maximum profit. You provide them with compelling arguments or simply handle the entire process yourself. Your knack for connecting with people makes it easy for you to sell them products or services. These are precisely the talents a successful marketing communications specialist needs. The fact is: even the best product won't sell if nobody knows about it or wants it. As a marketing communications specialist, your job is to raise awareness of the product or service entrusted to you. To do this, you analyze the market, define target groups, and then develop appropriate sales strategies. In doing so, you keep a close eye not only on the competition but also on your allocated budget.

Job Profile

Graduation
vocational baccalaureate
high school diploma
Soft Skills
Commercial thinking/Analytical skills
Communication skills/customer focus/enjoyment of working with people
Curiosity/willingness to learn
Creativity/Flexibility
Grades
Total: <3
English: <3
German: <3
Math: <3
Areas of Interest
service
Art, culture, design, media
Economy, administration

Important School Subjects

  • math
  • German
  • Business
  • Foreign languages

Training Content

  • Measures for customer acquisition, support and retention
  • Briefing
  • Market and target group analysis
  • Planning and implementation of campaigns
  • Quality assurance
  • Cost calculation
  • Preparation of financial plans
  • organization
  • Follow-up and analysis of campaigns

Salary

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